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Retail Network Optimization: A Strategic 21st Century Commerce Enabler

Compiled by the Boston-based Aberdeen Group, 27 % of retailers will look to deploy interactive solutions that enhance audio and video communication, which in turn, will help shoppers find products more easily and provide retailers with another chance to interact with consumers.

Multiple in-store technologies create an opportunity to connect with and serve customers better, Said Emily Dart director of marketing with HP Retail Solutions.

 

Source Digital Signage Today 2011 White Paper Titled:

Reshaping the shopping Experience with Technology ConvergenceĀ 

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